Our Services
Whether your goal is customer retention, motivating customers to increase purchase activity, creating brand advocacy, or something completely different, Maritz can help you with the following loyalty marketing solutions:
The Maritz Loyalty Platform
Our proprietary, PCI-compliant technology platform is the core support for our loyalty marketing solutions. A centralized database has been pre-configured with the most common program requirements, providing a solid foundation that can be configured to your specific needs. This helps guarantee functionality and timely program launch.
Customer Rewards Programs
Points-based customer rewards programs enable participants to accumulate points for performing various activities, then redeem those points for rewards. Periodic evaluation keeps reward programs fresh and exciting, while expert management ensures continual success. This approach, along with desirable targeted rewards, motivates desired customer behavior and builds long-term, profitable customer relationships.
Partnership Marketing
For this innovative solution, Maritz matches you with partners that fit your customer base and business model, helping form strategic alliances that help both partners achieve individual objectives. Our pay for performance advertising costs the retailer only when desired sales are reached. Our merchant rewards network helps financial institutions make their loyalty cards top-of-wallet, offering cardholders opportunities to earn bonus rewards for qualified purchases.
Loyalty Consulting Services
We provide objective, customer centric solutions to your strategic loyalty marketing challenges, drawing on our expertise in advanced analytics, market research and loyalty marketing. Maritz Loyalty Marketing Consulting Services can assist you with tough questions like:
- What do my best customers look like?
- Will a customer loyalty program help me achieve my business objectives?
- How likely are my customers to defect?
- Am I maximizing the value of my customers?
Program Management
Once the design of your loyalty solution is finalized, you’ll have a single, primary contact. This key contact will oversee your pre-launch operations and technical teams, as well as manage your day-to-day operations once your loyalty program has launched.