Our Services
Events and Experiential Marketing: It begins with your brand.
Experiential marketing (XM) is a hands-on approach to marketing, blending multiple touchpoints to produce holistic experiences and nurture deeper relationships between your target audience and your brand.
Our XM programs offer virtual and real-world experiences for your customers, prospects, channel partners or employees that reach attendees on an emotional level and provide exceptional return on your objectives.
XM strategies and tactics can be used to produce everything from business meetings to press conferences and Podcasts to consumer events.
Our XM Knowledge Core is comprised of seven services that cover every aspect of experiential marketing, from planning, to pre, during and post-event recommendations. Your needs will determine whether we recommend one or two services, or the whole suite:
At the heart of every experiential marketing program is a series of events. Whether B2B, B2E or B2C, XM can be used to produce both virtual and real-world experiences that reach attendees on an emotional level and deliver a high return on your objectives:
- Award ceremonies
- Brand immersions
- Business Leadership Forums
- Channel alliance/partner events
- C-Level events
- Consumer events at retail
- Consumer loyalty events
- Corporate meetings
- Dealer meetings
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- Employee study sessions
- Employee town hall meetings
- Employee motivation
- Incentive and recognition programs
- Investor/chairman’s meetings
- Mobile Marketing
- Parties and concerts
- Partnership activations
- POAs
- Press briefings
- PR events
- Product launches
- Product salons
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- Ride & Drives
- Road shows
- Sales and marketing conferences
- Sales force education Seminars
- Sponsorship activations
- Sports event hospitality
- Symposia
- Sweepstakes
- Trade shows
- User conferences
- Webinars
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