For more information, please contact:
Liz Drazen, Maritz, 636-827-4434
Eileen Casey, InXpo, (312) 962-3756
CORPORATE MEETINGS AND EVENTS STEP INTO THE NEXT REALM - TOTAL VIRTUAL ENVIRONMENTS
Maritz and InXpo partner to bring a high-tech, virtual offering for dynamic and engaging meeting and event experiences
ST. LOUIS, MO and CHICAGO, IL (May 20, 2009) - Today, InXpo and Maritz announce a strategic partnership to provide organizations with cost-effective virtual meetings, events and incentive programs worldwide. InXpo, the leading provider of privately-branded virtual events, and Maritz, a leader in creating effective meetings, events and incentive programs, now can offer clients totally virtual environments (TVE) as a component of their meetings and events strategies. TVE is the second platform in the Maritz LIVETM suite of services, which officially launched in April and is designed to deliver effective business outcomes in highly engaging and cost effective ways by helping clients integrate virtual meeting options into their face-to-face meetings and events.
This partnership leverages InXpo’s expertise in creating branded virtual experiences that connect, educate and engage audiences, with Maritz’ experience in helping global companies drive business results through strategic meetings, events and incentive travel programs. Under the terms of the agreement, InXpo will be Maritz’ preferred provider of totally virtual environments.
“Thanks to the vast improvements in technology, the time is right for companies to include completely virtual meeting options as part of their overall meetings, events and incentive strategy. Maritz is uniquely positioned to help companies increase the effectiveness of their meetings, events and incentive travel programs by adding a totally virtual component to enhance face-to-face meetings,” said Chris Gaia, vice president of marketing, Maritz Travel. “By leveraging the five C’s of virtual valueTM – cost, carbon, content, collaboration and community – as the foundation for their virtual meetings and events strategy, companies can greatly increase the value they generate from their investment in these programs. In addition, virtual experiences create value for companies by fostering communities and encouraging collaboration among participants, and providing access to these relationships and content well after the event.”
InXpo features an easy-to-use interface enabling corporate planners, brand managers and marketers to easily setup branded virtual sales and marketing events with a conference center, resort or office setting, auditorium, and lounge. Applying Maritz’ expertise in Meetings Effectiveness, content development and participant engagement and measurement to InXpo’s technology creates dynamic meetings and events that motivate, engage and retain key performers and drive loyalty among employees, partners and customers.
“Maintaining employee and customer morale and loyalty is more important now than ever before,” added Drew VanVooren, president and co-founder of InXpo. “By incorporating Maritz’ in-depth understanding of the choices and motivations of people with our award-winning delivery of branded virtual experiences, we are enabling corporations to tap into their human potential in exciting new ways.”
The Maritz LIVE TM suite of services includes:
Maritz LIVETM can accommodate an array of meeting and event types, including training and learning sessions, trade shows, product launches, customer events and corporate and sales meetings. When coupled with incentives, rewards and recognition, learning and engaging communications, virtual meetings can play an important role in meeting business objectives and effectively engaging employees and customers.
St. Louis-based Maritz is a sales and marketing services company, which helps companies achieve their full potential through understanding, enabling, and motivating employees, channel partners, and customers. Maritz provides market and customer research, communications, learning solutions, incentive initiatives, meetings and event management, rewards and recognition, effective meeting, event and incentive management services and customer loyalty programs.
For more information, visit www.maritz.com or contact us at 1-877-4MARITZ.
About InXpo, Inc.
InXpo is the leading provider of privately-branded virtual events that connect, educate and engage audiences. InXpo's full suite of solutions include Virtual Trade Shows, Virtual Career Fairs, and Virtual Corporate Events, as well as Audio and Video Webcasts. These virtual solutions dramatically reduce travel time and related costs, in addition to making the world a greener place to live. By using our privately-branded virtual events, InXpo enables organizations to cost-effectively communicate with their worldwide communities for lead generation, peer-to-peer networking, training, internal and external communications, as well as generate new online revenue opportunities. InXpo has delivered over 600 successful virtual events and experiences for global customers and publishers including AAA, Cisco, Forbes.com, HIMSS, PennWell, TechTarget, SAP and Ziff Davis Enterprises. The company is headquartered in Chicago. For more information, visit http://www.inxpo.com.