Through our network of neuroscientist, academics and business leaders, we share discoveries that help bridge the gap between the human sciences and business. We explore hypothesis and examine secondary research and models. We then translate our deep understanding of people into business practices with white papers. We update and add new topics regularly, so please check back often. Or if you want us to examine a hypothesis that interests you, please contact the Maritz Institute.
Please find below the latest findings from The Maritz Institute
The Game Has Changed: A New Paradigm for Stakeholder Engagement
Today's business culture has changed. A fresh perspective about business, about people, and about what really drives mutually-beneficial relationships is imperative in this new normal. This whitepaper delves into the latest scientific research on human drives and behavior to help business leaders navigate this new environment and more effectively engage with all of their stakeholders, including employees, partners and customers.
Author:Mary Beth McEuen, vice president and executive director, The Maritz Institute
Looking To Energize Employees, Engage Customers, Or Inspire Sales Teams? Meet!
As the meetings, events and incentive travel industry rebounds from one of the worst periods in recent memory, the future still may seem uncertain, leading some to believe the days of the large face-to-face meeting are over. Simply stated, the days of face-to-face meetings are not over. In this whitepaper, Maritz makes the case that large-group meetings play an important role in creating cultural and business success.
Author: Christine Duffy, President, CEO, Maritz Travel Company and Mary Beth McEuen, Division Vice President, Executive Director, The Maritz Institute
The Neuroscience of Learning: A New Paradigm for Corporate Education
In the current marketplace, most organizations are challenged to optimize their people-related initiatives and investments. They know that there is untapped potential, yet struggle to engage, develop and recognize the employees, customers and channel partners instrumental to their success. Due to the advent of new technologies in the last couple of decades, researchers are now able to study neural connections as they happen in the human brain.
Author: Ronni Hendel-Giller in collaboration with Cindy Hollenbach, David Marshall, Kathy Oughton, Tamra Pickthorn, Mark Schilling and Giulietta Versiglia
The Dynamics of Effective Business Communication Through the Lens of Neuroscience
In business today, communicating effectively has never been more important. Most organizations recognize that communicating with customers, employees and channel partners in a way that supports, respects and encourages these audiences is vital to success.
Author: This paper was written through the collaborative efforts of: Ken Abendschein, Paula Godar, Jill Eichwald, Melanie Mihal, and Giulietta Versiglia.
2010: Business & Leadership in the New Millennium
Throughout history, there have been periods of great change that have permanently shifted the foundations of our world, transforming how we live, how we work and how we understand and make sense of ourselves and the world we live in. It is clear to those who are paying attention that we are in the midst of a great change, and our understanding of, and participation in, that shift will give us the power to shape this new and emerging interconnected reality.
Author: Mary Beth McEuen, Vice President, Executive Director, The Maritz Institute
